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Access to cash is a serious issue in the UK and the pandemic isn’t helping, with 22% of UK respondents to a Mastercard survey saying they’ve stopped using it entirely. This is backed by Bank of England’s latest findings, which indicated that the volume and value of cash withdrawn from the ATM network overseen by
We cannot underestimate the importance of adopting a seamless and channel-integrated marketing strategy for banking, aimed at offering a personalised customer experience and delivering the right message (at the right moment) whichever channel the customer is using. In our digital age, consumers fuel the omnichannel revolution and expect a frictionless experience in each aspect of
The current pandemic’s impact on individuals and organisations within the banking sector is ever evolving. It has been predicted that the economic environment post-coronavirus is likely to be tough, with a long and difficult journey to recovery. In the past few months, financial organisations have attempted to show adaptability and flexibility in these times by
